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Lamior

Built a clean e-commerce site to showcase La Mior’s beauty products.

Ecommerce

Shopify

Services

Web design & Web development

Tools used

Photoshop, Figma and Shopify

About this project

Lamior, a brand built on the principles of clean beauty, offers makeup enriched with superfoods for women who want to look and feel divine. Their philosophy revolves around quick, easy, and fuss-free beauty routines that fit into the busy lives of modern women. With a focus on long-lasting makeup that enhances skin health, Lamior aims to empower women to feel amazing, inside and out.

Problem

Despite the brand's strong mission and premium products, the website design fell short in several key areas:

  • Outdated design that didn’t reflect the vibrancy and energy of the brand.

  • Device compatibility issues creating a poor user experience on mobile and tablets.

  • ⁠A broken sales funnel that led to missed conversion opportunities and inefficiencies in guiding customers through their purchase journey.

Solution

To align the website with Lamior’s dynamic brand values, the following improvements were made:

  • Design uplift with a fresh, modern, and cohesive look that enhances user experience and reflects the brand's clean beauty mission.

  • Speed performance optimization ensuring fast load times across all devices.

  • A newly designed sales funnel that efficiently guides users from discovery to purchase, boosting conversion rates and driving revenue.

  • ⁠Complex functionalities were implemented to enhance the user experience, including personalized recommendations and streamlined checkout processes.

  • These changes resulted in increased sales revenue and improved customer retention, solidifying Lamior's position in the clean beauty market.

41%
rise in sign-up conversions
35%
reduce in bounce rate
32%
improvement in website speed
3%
increase in visitors adding to cart
38%
increase in monthly sales

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